• Bob Heidenreich
• 22 Sep, 2019

I think our industry is missing out on an opportunity for manufacturers in online retail, with product pickup at independent lumberyards. So many manufacturers that are too eager to sell products from their own websites don’t consider how it affects their distribution network. One decking manufacturer once began selling their products online at a price so low they undercut all of their dealers. Another company did the same thing with its lighting products. Both companies, in the end...
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