HOW GAMIFICATION CAN HELP IMPROVE ECOMMERCE MARKETING PERFORMANCE
Gamification marketing is penetrating eCommerce as one of the hottest trends that promises business owners to increase customer engagement and drive sales. Gamification elements are widely implemented in some eCommerce websites or app features, as well as in email marketing and SMM techniques. But before we cut to the chance and explore the potential of gamification for eCommerce marketing activities, let’s begin with some basics. What does gamification mean,...
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