How web-based 3D, AR tools enhance the customer shopping experience

The retail industry has a real problem with returns. They not only eat into profit margins, but they put a strain on retail staff and cause inventory pileups. According to estimates, retail returns make up about 8% of total sales, but for e-commerce merchants, return rates can be as high as 15 to 30%. Thankfully, merchants have a powerful tool to combat these costly returns with 3D and AR-enabled commerce, which is rapidly becoming mainstream....
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