• By Brafton
• 24 Jun, 2019

If you’re in B2B marketing, I would challenge you to think outside the box and do things that no one else is doing. The higher you can stand, the smaller everyone else seems and the farther you can distance yourself from the competition to show: “Here’s exactly why you need to choose our company over everyone else even in a commoditized market because we do things differently here.”
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