Bricks vs Clicks: Why physical retail isn't going away anytime soon
In the US, physical stores have been challenged by the growth of ecommerce and the impact of the pandemic, which changed consumer preferences. Several major brick-and-mortar retailers in the country have undergone restructuring to adapt to evolving market conditions. Notable examples include the erstwhile retail giant Sears filing for bankruptcy in 2018, JC Penney in 2020, while Macy's has been closing underperforming stores.
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