• Robert Williams
• 27 Mar, 2019

Dunkin' saw a 20% lower cost-per-video view in its trial of Stories poll stickers, while Next Games boosted app installs by 40%. Retailer Asos used a similar poll to gauge user sentiment about gendered clothing with the rollout of its Collusion fashion concept.Each day, about 500 million people use Instagram Stories. About two-thirds (60%) of businesses on Instagram Stories include an interactive element, such as a hashtag, mention or poll sticker, each month, according to Instagram...
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