How can retailers make consumers love their brand? A: Marketing personalization!

There's a deeper connection at work when consumers love your brand. And when it does happen, the benefits are far more rewarding and long-term than even the best lead generation campaign could deliver. Here’s a stat: When they are emotionally engaged with a brand, 94% of consumers are highly likely to recommend it to others.1 You just can’t pay for this kind of brand advocacy....
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