Survey reports swift consumer adoption to online shopping
A growing number of consumers in India took to shopping online in the last 12 months and now trust the medium, more than before, to order a variety of things in the wake of disruptions caused by the coronavirus pandemic, according to a survey by LocalCircles. LocalCircles received 1,30,000 responses from 42,000 consumers across 358 districts of India. Of these, 48% were from tier-1 districts while 31% came from tier-2 districts, and 21% were from tier 3, tier 4 and rural districts...
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