Tech Co Trax Buys Shopping Rewards App Shopkick
Trax, a global technology company based in Singapore, has acquired U.S.-based Shopkick, a rewards app that tracks customer behavior, according to a report by Bloomberg. The move adds to Trax’s stable of retail tech. Shopkick users can earn rewards and gift cards by watching videos, browsing offers, traveling to stores or scanning items on shelves. The amount Trax paid for Shopkick wasn’t disclosed, but it was acquired by SK Telecom in 2014 for $200 million...
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