Omnichannel retail outshines online-only during pandemic
A recent survey of Australian consumers by Manhattan Associates shows that as more shoppers head online during the COVID-19 pandemic, traditional omnichannel retailers are delivering a better online shopping experience than pure-play online-only retailers. Over 70% of those surveyed said that they have shopped online since COVID-19 restrictions came into place, and more than half said they are shopping online more than they did prior to the restrictions...
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