APAC retailers lagging in omnichannel capabilities

Online retailers across the Asia Pacific region are leading in user experience, but lagging in omnichannel capabilities, according to new research from dotdigital. The research found digital retailers across the APAC region (Australia, New Zealand and Singapore) are offering shoppers a strong online user experience (UX), scoring 61% globally – second only to the UK (65%) and in-line with US brands.
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