ABFRL picks up 33.5% stake in Tarun Tahiliani brand to strengthen position in ethnic wear segment

Aditya Birla Fashion & Retail (ABFRL) has acquired 33.5% stake in Goodview Properties Private Limited (GPPL), the company founded by fashion designer Tarun Tahiliani, for Rs 67 crore. The all-cash deal is expected to be completed in 45-60 days, ABFRL said in a statement. Under this partnership, ABFRL and Tahiliani will also form a new entity that will launch a contemporary men’s ethnic wear brand.
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