• Meg Nanson

It’s common for early-stage ecommerce businesses to conduct thorough surveys of the competitive landscape prior to launch. It’s harder, however, for established ecommerce businesses to find the time to periodically refresh their understanding of the competition. Yet it’s no less important—the ecommerce world moves quickly, and profiling your rivals to learn more about their current operations and marketing strategies is a great way to stay ahead of the curve.
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